- keynote idea
- ключевая (основная) идея: самая главная идея в рекламном объявлении или в любом документе.
Англо-русский экономический словарь.
Англо-русский экономический словарь.
keynote — [kē′nōt΄] n. 1. the lowest, basic note or tone of a musical scale, or key; tonic 2. the basic idea or ruling principle, as of a speech, policy, etc. vt. keynoted, keynoting ☆ 1. to give the keynote of 2. to deliver the keynote address at ☆… … English World dictionary
keynote — / keystone [n] essence, theme basic idea, basis, center, core, cornerstone, criterion, crux, gist, heart, idea, kernel, linchpin, mainspring, marrow, measure, motive, nub, pith, principle, root, source, spring, standard, substance;concepts… … New thesaurus
Keynote — Key note , n. 1. (Mus.) The tonic or first tone of the scale in which a piece or passage is written; the fundamental tone of the chord, to which all the modulations of the piece are referred; called also {key tone}. [1913 Webster] 2. The… … The Collaborative International Dictionary of English
keynote — (n.) also key note, lowest note of a musical scale, basis of a scale, 1776, from KEY (Cf. key) (n.1) in sense of musical scale + NOTE (Cf. note) (n.). Figurative sense of leading idea is from 1783; keynote address is 1905, Amer.Eng … Etymology dictionary
Keynote — A keynote in literature, music or public speaking is the principal underlying theme. In the corporate or commercial environment of the UK and Europe, greater importance is attached to the delivery of a keynote speech or keynote address. The… … Wikipedia
keynote — /kee noht /, n., v., keynoted, keynoting. n. 1. Music. the note or tone on which a key or system of tones is founded; the tonic. 2. the main idea or central principle of a speech, program, thought, action, etc. 3. the policy line to be followed,… … Universalium
Keynote (disambiguation) — A keynote in literature, music or public speaking is the principal underlying theme of a larger idea.Keynote may refer to: * Keynote (presentation creation software), presentation creation software designed by Apple * Keynote (notetaking… … Wikipedia
keynote — key•note [[t]ˈkiˌnoʊt[/t]] n. v. not•ed, not•ing 1) mad the note or tone on which a key or system of tones is founded; tonic 2) gov the central idea, principle, policy, or the like of a speech, program, thought, political campaign, etc 3) cvb gov … From formal English to slang
keynote — I. noun Date: 1776 1. the first and harmonically fundamental tone of a scale 2. the fundamental or central fact, idea, or mood < sadness is the keynote of this little collection Books Abroad > II. transitive verb Date: 1914 1. to set the keynote… … New Collegiate Dictionary
keynote — [[t]ki͟ːnoʊt[/t]] keynotes N COUNT: usu sing, oft N n, N of n The keynote of a policy, speech, or idea is the main theme of it or the part of it that is emphasized the most. He would be setting out his plans for the party in a keynote speech...… … English dictionary
keynote — n. 1 a prevailing tone or idea (the keynote of the whole occasion). 2 (attrib.) intended to set the prevailing tone at a meeting or conference (keynote address). 3 Mus. the note on which a key is based … Useful english dictionary